A location-based scavenger hunt for Virgin Mobile, played across real Australian streets.
- Client
- Virgin Mobile Australia
- Years
- 2013
- My role
- Android developer
- Engagement
- Employed
- Agency
- Locatrix Communications
- Built with
- Android, Java, GIS
Outcome
Over 40,000 players. The largest interactive mobile scavenger hunt run in Australia.
Background
Virgin Mobile wanted a campaign people would walk around the city to play. I built the Android app: the GIS layer that placed prizes on real streets, the in-app messaging, and the social sharing that spread it.
Get in touch
If you have something like this to build, LinkedIn is the fastest way to reach me.